Social media planning for agencies and their clients
Your content planning and client feedback in one place.
Plan posts inside your client's real Instagram grid and let clients give feedback and approve in their own environment. For every client you see what is ready and what still needs attention.
No account, nothing gets published
From €29 per month, cancel monthly
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by Social Roots
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Carrousel
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ReelMade for people who manage content for several clients
One workspace per client
Own grid, brand style and client profile per client. Switch in one click.
Feedback on the right post
No more scattered mails, chats and screenshots. Comments stay with the post.
See who still has to respond
Per client you see which posts are waiting, edited or approved.
Your client knows what to do
A simple client environment: view, edit, approve or reject.
How you work together
One example: coffee bar De Korenaar. The same post, first at the agency, then at the client.
Agency · client overview
- De Korenaar2 waiting7 approved
- Studio Noord9 approved
- Fietsenwerk4 waiting3 approved
Feedback on a post
Sat 10 Oct · 09:00
New on the menu: our oat milk cappuccino. At the bar from Saturday.
Edited · Lisa, De Korenaar
Could you replace 'from Saturday' with 'this weekend'?
Client environment
New on the menu: our oat milk cappuccino. At the bar from Saturday.
From draft to published in four steps
- 1
Plan
The agency creates the post, picks date and time and sees it in the grid right away.
- 2
Review
The client views the post in their own environment and approves, edits or rejects.
- 3
Process
The agency sees edits next to the original and handles feedback.
- 4
Publish
Approved Instagram posts go live automatically at the planned moment.
What each status means
Ready for review. Never published without approval.
The client changed text or visual. The agency sees the edit next to the original.
The post does not go live. The agency revises and resubmits it.
Scheduled and published at the planned moment.
Publishing rule: keep your grid order intact
If a client rejects a post, you can automatically hold the posts planned after it so the grid stays balanced. Agency and client get an email. As soon as the rejected post is approved, the planning continues. You switch this rule on or off per workspace.
Built by a social media agency
Social Roots from 's-Hertogenbosch planned client feeds in spreadsheets, chats and loose folders. Feedback got lost and nobody could see at a glance how the feed would look. Good Griddance started as their own workspace to fix that.
About Social Roots →What works per channel
Planning and approval work for every channel. Automatic publishing currently works for Instagram.
| Prepare and plan | Preview | Feedback and approval | Auto-publish | |
|---|---|---|---|---|
Professional account, connected via Meta. Photo, carousel and video (as Reel). | ||||
Plan and approve in Good Griddance. | ||||
Plan and approve in Good Griddance. | ||||
Google Business Profile Plan and approve in Good Griddance. |
Instagram
Professional account, connected via Meta. Photo, carousel and video (as Reel).
- Prepare and plan
- Preview
- Feedback and approval
- Auto-publish
Facebook
Plan and approve in Good Griddance.
- Prepare and plan
- Preview
- Feedback and approval
- Auto-publish
LinkedIn
Plan and approve in Good Griddance.
- Prepare and plan
- Preview
- Feedback and approval
- Auto-publish
Google Business Profile
Plan and approve in Good Griddance.
- Prepare and plan
- Preview
- Feedback and approval
- Auto-publish
Captions in your client's voice
Per workspace you set a client profile: tone of voice, audience, words to avoid, length and emoji. The AI assistant rewrites your caption in that style on request.
Example
From Saturday we have a new coffee on our menu, namely a cappuccino with oat milk. Come and taste it at our place.
Shorter and more casual
New: oat milk cappuccino ☕ At the bar from Saturday. Coming for a taste?
What does it cost?
You pay per plan, based on the number of workspaces. One workspace is one brand or client.
All prices exclude VAT. Every plan includes 3 team members and 2 approvers. Additional users cost extra.
Billed monthly, cancel monthly. No free trial; the demo is free. Above 50 workspaces €7 per extra workspace.
Planning for your own brand? Choose Company: one workspace with your own grid and brand style. Compare pricing →
Frequently asked questions
What is a workspace?
A workspace belongs to one brand or client, with its own grid, brand style, client profile and planning.
Who is Good Griddance for?
Mainly agencies and social media managers who plan content for clients. Brands that plan themselves choose Company.
Does my client need an account?
Yes, your client logs in to their own client environment to view, edit and approve or reject posts.
How do I connect my social accounts?
You connect a professional Instagram account by logging in with Meta. We then fetch the existing grid.
Which content is published automatically?
Approved Instagram posts: photos, carousels and videos (as Reel). Other channels are planned and approved in Good Griddance.
What if a client does not respond?
A post without approval is not published. Your overview shows which posts are still waiting.
What if a client rejects a post?
The post does not go live. With the publishing rule on, the posts after it are held until the rejected post is approved.
Is there a free demo or trial?
There is a free demo without an account. There is no free trial.
When does payment start and how do I cancel?
You pay monthly through secure checkout after creating your account. You cancel monthly from your subscription page.
Where can I get help?
Get in touch through the contact page. We are happy to help.
See it for yourself in two minutes
Open the demo, view the planning as agency and as client, then choose the plan that fits.